Case Study
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Cakeaters
Visit Site: www.cakeaters.com
About Cakeaters:
Cakeaters™ is a gallery site to display custom cake decorating of all types.
Requirements:
- Branding and logo
- Web branding, marketing creative
- Print ad design
Discussions:
The web site is intended as a display gallery with the purpose of attracting new customers. Along with the image gallery the owner required a way to upload and organize new cake presentations. We provided a very easy-to-use administration back end making it simple to keep updated. As with any talent, time shows improvement and the ability to upload the latest presentations immediately after their creation ensures that our clients orders keep coming. A simple and clean design replete of any superfluous functionality was deemed necessary. A black background emphasising the cake images along with a clear and concise navigation ensures that potential clients will make the most of their time on the site.
Outcomes and Conclusions:
Cakeaters.com has earned its pay by helping to close sales before the consultations even begin. Cakeaters.com is perfect proof that if an artisan isn't taking advantage of the web, they could be missing out on untold opportunities.